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Case file s279 · Music and sport · 1979
1979
Died
2 April 1979
Place
Golden Beach, Florida · United States
Field
NFL owner (Baltimore Colts, Los Angeles Rams)
Legal tradition
US common law (Florida, California); federal estate tax marital deduction · Common law
Historical event
NFL franchise relocations of the 1980s and 1990s
AI illustration: The beach at Golden Beach, Florida, on a rough day, 1979
Illustration made with AI for celebrity.estate.

Rams owner Carroll Rosenbloom drowned, his widow inherited 70 percent of the team, fired his son and moved the team to St. Louis

Carroll Rosenbloom drowned while swimming in the ocean near his Florida home. To use the estate-tax marital deduction, his will gave 70 percent of the Rams to his wife, Georgia, and split 30 percent among his five children. His son Steve Rosenbloom had been the team's operating head. Georgia chose to run it herself instead of taking a background role. Steve clashed with general manager Don Klosterman, and Georgia fired him on 17 August 1979. Rumours that Carroll was murdered were investigated; the inquiry was dropped, and no evidence of foul play was found. A PBS documentary later alleged that he had been a heavy gambler with organized crime ties who fixed NFL games; these claims were never proven. Georgia, later Georgia Frontiere, moved the Rams to St. Louis in 1995†, and the team won the Super Bowl in January 2000. She died in 2008†. Her heirs sold their stake to Stan Kroenke, who moved the team back to Los Angeles in 2016†.

What the law took from it

A will written to cut estate tax by leaving the business to a spouse also hands that spouse the power to remove the children from it.

Cite as: celebrity.estate, “Rams owner Carroll Rosenbloom drowned, his widow inherited 70 percent of the team, fired his son and moved the team to St. Louis,” story s279, https://www.celebrity.estate/rams-1979, updated 30 October 2026.

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